The new December 2009 Ofcom Broadcasting Code ('the Code') aims to ensure that generally accepted standards are upheld in the production and transmission of television programmes.
In this regard, programme-makers must comply with the rules as set out in the Code.
This includes an obligation to protect the physical and emotional welfare and dignity of contributors, especially those under the age of 18, by avoiding unjust or unfair treatment and unnecessary distress or anxiety by their involvement in programmes or by the broadcast of those programmes.
The guidelines recommend that the advice of an appropriately qualified professional be obtained to ensure that contributors are aware of the positive and negative consequences of participating in a programme.
Exclusive Ethics offers a unique service, combining professional expert psychological and legal opinion to assist programme-makers in establishing whether or not a true informed consent has been obtained from contributors, in accordance with Section 7 of the Code.
Exclusive Ethics compiles a psychological profile of contributors of all ages and provides a professional, expedient and independent opinion as to whether or not programme-makers have fulfilled their obligations in light of the Code and the background legislation which led to its creation.
Further, where necessary, Exclusive Ethics will provide a single, consistent point of contact to liaise throughout the production and beyond, as appropriate, to oversee the contributor's welfare and provide a structured support package where necessary.
To date we have produced Psych-legal ethics reports for ITV, BBC 1, Sky Living Channel and Love Productions.